Ghanshyam Investments cut platform costs by 65% by managing every ARN in one place

Ghanshyam Investments, a Rajkot-based MFD firm, was running several ARNs across separate transaction platforms and report sources. After moving all of them to Investwell Mint, the firm reported 65% lower platform costs and 8+ hours saved every week on client calls.

Last updated: 4th Nov 2026

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Firm
Ghanshyam Investments
Founder
Suresh Prabhudas Vithlani
City
Rajkot, Gujarat
Investwell Mint customer since
2005
Features used
Multi-ARN management; BSE, NSE and MFU transactions; centralised portfolio access; business analytics and MIS

The challenge: every ARN came with its own login

“As a mutual fund distributor, navigating multiple ARNs presents both opportunities and challenges. Our fragmented ARNs hindered timely client management.”

Suresh Prabhudas Vithlani, Founder, Ghanshyam Investments

Like many family-run distribution businesses, the firm worked across more than one ARN, for example where family members in the business each hold their own. Those ARNs were spread over different investment products and institutions, and each came with its own set of tools.

A BSE order meant one platform. An NSE order meant another. MFU meant a third. Reports were scattered the same way: portfolio valuation from one place, AUM from another, SIP data from somewhere else. When a client called, the team first had to piece the answer together.

That cost the firm in three ways:

  • Money

    It paid for several platforms to do one job.

  • Time

    Every transaction and every report meant switching systems.

  • Client service

    Portfolio management, servicing and transaction processing all slowed down.

Before and after at Ghanshyam Investments: separate BSE, NSE and MFU logins for each ARN, replaced by one Investwell Mint login showing every ARN
Before: a separate login for each ARN. After: every ARN in one Investwell Mint login.

How Ghanshyam Investments uses Investwell Mint

Every ARN under one login

The first change was to stop switching. Ghanshyam Investments moved all its ARNs onto Investwell Mint, so every client, folio and portfolio now sits behind a single login. For a multi-ARN firm, that means one place to see the whole book of business, instead of piecing it together from separate platforms and spreadsheets.

BSE, NSE and MFU orders from one place

Next step, transactions. The team now places BSE, NSE and MFU orders across all its ARNs from Investwell Mint. With fewer platforms to move between, there are fewer chances to make mistakes.

Client answers in one search

When a client calls now, the team works from the broker dashboard, folio lookup and client directory. Portfolio valuation, performance and rebalancing views are in the same place.

Watching the business, not just the portfolios

With all its data in one system, the firm can see how the business is moving and where it needs attention. Investwell Mint’s business analytics and MIS break the numbers down by ARN, sub-broker, relationship manager and client family. The reports the firm relies on include:

  • AUM reports and security exposure
  • SIP mining and missing SIPs
  • Inactive clients
  • Allocation variance
  • Change of broker report

Brokerage tracked ARN by ARN

Investwell Mint tracks brokerage and sub-broker payouts against each ARN and each sub-broker. A multi-ARN firm can see what every ARN earns without reconciling separate statements.

The Results

These figures were reported by Ghanshyam Investments.

Platform costs
65% lower after moving to Investwell Mint
Time spent handling client calls
8+ hours saved each week
Net investment
Rose 20%

Why the numbers moved: with one platform in place of several, the firm stopped paying for overlapping tools. With every portfolio in one place, a client call no longer meant searching across systems.

Suresh Prabhudas Vithlani of Ghanshyam Investments, with his quote on how Investwell Mint's Multi ARN feature saved the firm time

“Mint’s Multi ARN has saved us valuable time and improved our ability to provide personalized advice to clients. It has enabled us to focus more on client relationships and less on administrative tasks.”

Suresh Prabhudas Vithlani

Founder, Ghanshyam Investments

Who this story suits

  • MFDs and IFAs who hold more than one ARN, including family-run firms where several members hold their own.
  • Firms placing BSE, NSE and MFU orders through separate logins.
  • Teams that build client and business reports by combining data from several sources.

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